Production & Manufacturing

Inergetics, Muscle Maker Grill introduce new booster supplements product line

Published 20 May 2015

Inergetics, a world-class developer of nutritional and consumer health products, announced the launch of a new product line of booster supplements at Muscle Maker Grill locations across the US.

The Muscle Maker Grill booster supplements are intended to meet the growing consumer demand for customized smoothies and protein shakes as well as help Muscle Maker Grill franchisees expand their drink menu and profitability.

"We are excited to grow our partnership with Muscle Maker Grill, the leading fast casual chain that shares our company's focus on promoting health and fitness," said Jim Kras, CMO of Inergetics.

"This new product line will allow Muscle Maker Grill to sell its branded booster products as a retail item direct to consumers opening a whole new sales channel for the franchisees."

Inergetics will continue to support the new product offerings with free in-store promotional materials.

Inergetics' portfolio of brands includes: Martha Stewart Essentials, a complete line of NSF Certified, whole-food-based supplements created specifically for women; Surgex Sports Nutrition, the preferred nutritional supplement of Army Sports; Bikini Ready, a leader in active lifestyle solutions; SlimTrim, the affordable, premium value diet brand; OmEssentials, a line of scientifically advanced nutritional supplements designed to further the health and wellness of yoga practitioners and active individuals; and Nulief, a line of Cannabidiol (CBD)-based nutritional supplements.

Source: Company Press Release